Electric toothbrushes and packages containing same

ABSTRACT

An actuator assembly and packaging feature for an electric toothbrush is disclosed. The actuator assembly includes a positionable member accessible along the outer surface of the toothbrush body. The actuator assembly further includes a spring member retained within the interior of the toothbrush body which urges a cam member against the underside of the positionable member. The positionable member defines an aperture extending through its midsection within which is disposed a depressible member. The depressible member has an outer end which is also accessible along the outer surface of the toothbrush body. Upon pressing the depressible member, the cam member and spring are urged against an electrical circuit provided within the body of the toothbrush which is used to selectively operate a motor and drive mechanism to move one or more sets of bristles. The actuator assembly additionally includes a feature of providing a raised region along an outer surface of the positionable member which guards against accidental or unintentional depressing of the depressible member. The packaging feature relates to a member formed in a package cover that is suitably sized and positioned over the depressible member of the actuator so that the cover, when pressed, may momentarily activate the toothbrush within the package.

CROSS REFERENCES TO RELATED APPLICATIONS

This is a continuation-in-part (CIP) application of U.S. applicationSer. No. ______ filed May 30, 2002 [Attorney Docket No. PRG 2 0032].

FIELD OF THE INVENTION

The present invention relates to the field of toothbrushes, and moreparticularly, the invention relates to the field of electrically poweredtoothbrushes, and actuators and packaging therefor.

BACKGROUND OF THE INVENTION

Electric toothbrushes typically utilize a switch accessible along theexterior or body of the toothbrush that controls operation of thetoothbrush. Generally, such switches have two positions, one position inwhich the toothbrush is not operating or “off” and another position inwhich the toothbrush is activated or “on.” Generally, these switches areslidable or otherwise linearly displaceable between these two positions.Such position switches have also been modified to also activate theircorresponding circuits or mechanisms upon being pushed or depressed.This pushbutton feature may be provided in combination with thepreviously noted linear position function in a single switch.

Most consumer goods and particularly those that relate to health andbeauty are packaged in retail-friendly display cartons such that theproduct that is being sold may be readily viewed by a consumercontemplating its purchase. Such packaging is currently used for manydifferent brands and models of commercially available electrictoothbrushes.

Multi-motion electric toothbrushes are known which are believed toprovide superior cleaning efficacy. These toothbrushes often providemultiple brushing motions by two or more brush heads. In addition to thesuperior cleaning action, the operation of the brush and complex motionof the brush heads often generates interest in a potential purchaser ofthe toothbrush. That is, many consumers find the operation of the brushto be interesting to watch.

As a result of this phenomenon, the assignee of the present inventionpreviously developed a package for an electric toothbrush that wasadapted for retail display and enabled a consumer to activate thetoothbrush while sealed within the package. Accordingly, an interestedconsumer could simply activate a packaged toothbrush by pushing theswitch of the toothbrush through its packaging. Some such arrangementsare shown in commonly assigned U.S. Pat. Nos. 6,311,837; 6,189,693; and6,178,579, the substances of which are incorporated herein by reference.

A significant problem with such consumer friendly packaging is that thetoothbrush may accidentally be activated during shipment or storage.Furthermore, it is neither practical nor economical to include actuationinterlocks in the packaging or to somehow “arm” or selectively enableactuation of the toothbrush prior to retail display.

Accordingly, there is a significant need for an electric toothbrush thatmay utilize current retail packaging approaches and may be activatedafter packaging, yet which would not be prone to accidental orunintended activation particularly while in its package.

SUMMARY OF THE INVENTION

The present invention achieves all of the foregoing objectives andprovides, in a first aspect, a packaged electric toothbrush comprising apackage having a cover, a back, and a cavity defined therebetween. Thepackage cover includes a projection that extends from an interior faceof the cover. The packaged toothbrush also comprises an electrictoothbrush disposed within the cavity of the package. The toothbrushincludes a housing, a neck, and a head. The housing has a motor and apower source for energizing the motor. The motor is engaged with amovable bristle holder disposed on the head. The electric toothbrushalso includes a first movable member which may be moved between twopositions. The electric toothbrush is energized when the movable memberis in the second position. The first movable member has a second movablemember that is slideably disposed within the first member. The secondmovable member is movable in a direction that is substantiallyperpendicular to the direction of movement of the first movable member.The second movable member is positioned adjacent the projectionextending from the interior face of the cover. The electric toothbrushmay also be energized by applying a force upon the package cover nearthe projection to thereby cause the projection to contact and depressthe second movable member when the first movable member is in its firstposition.

In yet another aspect, the present invention provides a packagedelectric toothbrush comprising a package having a cover that defines ahollow interior within the package. The cover has an outwardly directedouter face and an oppositely directed inner face. The inner face has aprojection extending from the inner face into the hollow interior of thepackage. The packaged electric toothbrush also comprises an electrictoothbrush disposed within the hollow interior of the package. Thetoothbrush includes an actuator assembly positioned adjacent theprojection of the cover. The actuator assembly has a first slidablecomponent and a second depressible component residing within an aperturedefined in the first slidable component. The electric toothbrush ismomentarily activated by pressing the cover and causing the projectionextending from the inner face to contact and depress the depressiblecomponent of the actuator assembly.

In a further aspect, the present invention provides a method formomentarily activating an electric toothbrush disposed within a package.The electric toothbrush has an actuator for preventing accidental orunintended activation. The actuator includes a first slidable componentdisposed on a housing of the toothbrush. This slidable component definesan aperture within which is disposed a depressible component configuredsuch that upon depressing the depressible component within the aperture,the electric toothbrush is activated. This method includes a step ofproviding a projection extending from an inwardly directed face of thepackage. The projection is positioned alongside the depressiblecomponent and sized to fit within the aperture defined in the slidablecomponent. The method also includes a step of pressing the package inthe proximity of the actuator such that the projection contacts thedepressible component and thereby activates the electric toothbrush.

BRIEF DESCRIPTION OF THE DRAWINGS

The present invention may take form in various components andarrangements of components, and in various techniques, methods, orprocedures and arrangements of steps. The referenced drawings are onlyfor purposes of illustrating preferred embodiments, they are notnecessarily to scale, and are not to be construed as limiting thepresent invention.

It is believed that the present invention will be better understood fromthe following description taken in conjunction with the accompanyingdrawings in which:

FIG. 1 is a perspective view of a toothbrush using a preferredembodiment actuator in accordance with the present invention.

FIG. 2 is a partial perspective view detailing a preferred embodimentactuator in accordance with the present invention.

FIG. 3 is a cross-sectional side view taken across line 3-3 in FIG. 2illustrating the preferred embodiment actuator and its assembly andincorporation within an electric toothbrush, wherein the positionablemember is shown in the “A” position.

FIG. 4 is a cross-sectional view of the preferred embodiment actuatortaken along line 4-4 in FIG. 2, further illustrating the assembly andaspects of the preferred embodiment actuator.

FIG. 5 is a cross-sectional side view of the actuator assembly of FIG.3, wherein the positionable member is shown in the “B” position.

FIG. 6 is a side elevational view of a preferred embodiment electrictoothbrush disposed within a package in accordance with the presentinvention.

FIG. 7 is a partial cross-sectional view of the actuator assembly,similar to that illustrated in FIG. 3, of the preferred embodimentelectric toothbrush disposed within a package according to the presentinvention.

FIG. 8 is a partial cross-sectional view of the package and actuatorassembly, illustrating momentary actuation of the toothbrush bydepressing the package against the actuator assembly.

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS

Reference will now be made in detail to various embodiments of thepresent invention, examples of which are illustrated in the accompanyingdrawings. One aspect of the present invention is an electric toothbrushhaving an improved actuator assembly. The electric toothbrush can bedisposed within a package and operated in a momentary fashion while inthe package. The actuator assembly can be used with a wide variety ofelectric toothbrushes, including electric toothbrushes havingreplaceable heads and electric toothbrush heads having one or moremovable bristle holders. The actuator assembly can be used incombination with electric toothbrushes having drive mechanisms thatrotate, oscillate, or reciprocate (as well as combinations thereof) toimpart motion to the one or more bristle holders. In addition, thepresent invention actuator can be used in combination with electrictoothbrushes and electric toothbrush heads where the drive mechanism isoperatively connected to multiple bristle holders or only one of thebristle holders. In the latter instance, the bristle holders maythemselves be interconnected so that a motion is imparted to the bristleholder that is not directly coupled to the shaft.

A wide variety of electric toothbrushes and drive mechanisms aredescribed in U.S. Pat. Nos. 5,617,603; 5,850,603; 5,974,615; 6,032,313;5,732,432; 5,070,567; 5,170,525; 5,416,942; 3,588,936; 5,867,856; and4,397,055, the substances of which are incorporated herein by reference.The present invention actuator assembly can be utilized in conjunctionwith any of these brush types as well as others.

FIG. 1 illustrates a preferred embodiment electric toothbrush 10comprising a toothbrush head 20, a body or housing 80, and an elongatedneck 24 extending therebetween. The body or housing 80 generally extendsalong an axis generally referred to herein as the longitudinal axis ofthe body. This axis is sometimes referred to herein as the longitudinalaxis of the toothbrush. The body or housing 80 is hollow and includes amotor 23 and batteries 25 for powering the motor 23. A rechargeablepower source can be substituted for the batteries. A drive mechanism(not shown) is housed at least partially within the neck 24. Thetoothbrush 10 further comprises an actuator assembly 100 for selectivelycontrolling the operation of the motor and drive mechanism. A firstbristle holder 36 is disposed along the head 20. While the first bristleholder 36 is illustrated as circular in shape, other shapes can beutilized. Further, while the first bristle holder 36 is disposed at theend of the head 20, it will be appreciated that the bristle holder 36can be disposed away from the first end and other features, such asstationary bristles, might be disposed between the first bristle holder36 and the distal end of the head 20.

A second bristle holder 38 is disposed adjacent the first bristle holder36. While it is desirable to locate the second bristle holder 38directly adjacent the first bristle holder 36, it is contemplated that agap may be provided between the first and second bristle holders. Inaddition, the gap between the first and second bristle holders might befilled with stationary bristles which are embedded in a fixed orstationary third bristle holder (not shown) which forms part of thetoothbrush head. Further, while the first bristle holder 36 has beendescribed as adjacent the first end of the head 20, it is contemplatedthat the second bristle holder 38 might be disposed adjacent the firstend of the head 20. It is further contemplated that the toothbrush mayonly utilize one movable bristle holder in combination with one or moregroups of fixed bristles. The bristles disposed within the bristleholders can be arranged in any manner known in the art.

In addition, the electric toothbrush 10 of FIG. 1 could be provided witha replaceable head. A suitable arrangement that can be utilized with thepresent invention actuator is disclosed in U.S. Pat. No. 5,617,601, thesubstance of which is incorporated herein by reference.

FIGS. 2-5 illustrate in greater detail a preferred embodiment actuatorassembly 100 according to the present invention. The actuator assemblycan energize the toothbrush 10 in one of two manners or modes. In thefirst mode, the toothbrush is operated in a momentary manner within itspackage to demonstrate operation of the toothbrush. In a second mode,the toothbrush 10 is operated in a longer or continuous mode forbrushing of one's teeth.

The actuator assembly 100 comprises a first movable or positionableswitch member 102 that has an outer face 101 accessible along an outersurface of the body or housing 80 of the toothbrush. The positionablemember 102 may be moved between positions “A” and “B,” in the directionof arrow “C” such as shown in FIG. 3. When the member 102 is in the “A”position, the brush is off, and when in the “B” position, the brush ison. This is described in greater detail. The positionable member 102 isslideably disposed within a recess 103 of the housing 80. Thepositionable member 102 also has an oppositely directed base face 105that is disposed adjacent to and is provided at least partially insliding contact with a floor of the recess 103. The face 105 is directedtoward the interior of the toothbrush body or housing 80. The outer face101 preferably defines one or more depressed regions such as regions 104and 106 that facilitate gripping and engagement by a user's fingers withthe positionable member 102. The positionable member 102 also provides araised region 103 extending outwardly from the outer face 101 of thepositionable member 102. Defined within the raised region 103 is anaperture 108. The raised region 103 is preferably located near theaperture 108 defined in the positionable member. Most preferably, theraised region 103 extends around the entrance to the aperture 108defined along the outer face 101. The raised region can eithercompletely encircle the aperture 108 or only partially encircle theaperture 108. For example, the raised region can be provided as acontinuous wall around the aperture 108 or as a series of discretewalls.

The outer face 101 of the positionable member may exhibit a variety ofshapes and forms. Furthermore, it is contemplated to include a coloredcoating or paint or other decorative material along the outer face ofthe positionable member. For some applications, it may be desirable toinclude a water resistant or water proof liner over the entire outerface 101 of the positionable member 102. In this embodiment, it would bepreferred to seal the outer edges or periphery of the liner to thehousing or body 80 of the toothbrush.

The positionable member 102 may also include an auxiliary guide member120, preferably located along its underside and preferably adjacent thebase face 105. The guide member 120 defines an aperture 122 directly inline with the aperture 108 defined in the positionable member 102.Accordingly, the two apertures 108 and 122 are aligned and readilyreceive a depressible member 110 described below.

The actuator assembly 100 also comprises an electrically conductivespring member 140 disposed within the body or housing 80 of thetoothbrush and generally proximate or adjacent to the positionablemember 102. The spring member 140 is in electrical contact on one sidewith batteries 23 and can be placed in electrical contact with a motor25. Preferably, the spring member 140 is proximate or adjacent to thebase face 105 of the positionable member 102. The spring member 140 hasa first end 142 preferably engaged or otherwise secured to the housingor body of the toothbrush by an extension 144 that extends from thehousing 80. The opposite end 143 of the spring member 140 is preferablyfree and cantilevered from the first end 142. In FIG. 3, the springmember 140 is shown in its undeflected state resulting in an openelectrical circuit with the batteries 23 and motor 25.

The actuator assembly 100 further comprises a second movable ordepressible switch member 110 disposed in the positionable member 102.Thus, the actuator assembly 100 comprises two principal pieces that aremovable by a user of the toothbrush 10: (i) the positionable member 102which moves substantially along the longitudinal axis of the toothbrush10, such as in the direction of arrow “C,” and (ii) the depressiblemember 110 slideably disposed within the positionable member 102 thatmoves substantially perpendicular to the longitudinal axis of thetoothbrush 10 or generally perpendicular to the direction of travel ofthe positionable member 102. The direction of movement of thedepressible member is illustrated in FIG. 3 as arrow “D.” In addition,the depressible member 110 moves with positionable member 102 along thehousing 80 when the positionable member 102 is moved by a user. Thedepressible member 110 includes an outer end 111 that is generallyaccessible from the outer surface or exterior of the toothbrush housing80. The depressible member 110 also includes an interior end 114opposite from the outer end 111, and which is disposed within thehousing of the toothbrush. Moreover, the depressible member 110preferably includes a retaining ring 112 extending about its peripheryand generally between the outer end 111 and the interior end 114. Theretaining ring is preferably sized so as to retain the depressiblemember 110 within or with the positionable member 102. In the event theguide member 120 is utilized, the depressible member 110, and preferablythe interior end 114 of the member 110 extends through the aperture 122defined in the member 120. The respective alignment of the aperture 108in the positionable member 102 and the aperture 122 in the member 120assist in maintaining proper orientation of the depressible member 110.Further, the retaining ring 112 is captured between the guide member 120and the positionable member 102 within a cavity 123 formed by the guidemember 120 and the positionable member 102 so as to retain thedepressible member 110 with the actuator assembly 100.

The depressible member 110 may be in nearly any form or shape. Forinstance, the member 110 may utilize a cross section, i.e. takenperpendicular to the longitudinal axis of the member 110, that iscircular, rectangular, oval, or other shape as desired. However, thepreferred shapes of the apertures 108 and 122 defined in members 102 and120, respectively, depend upon the cross-sectional shape of thedepressible member 110. For example, if the depressible member 110utilizes a circular cross-sectional shape, then the preferred shape ofthe apertures 108 and 122 is circular. Similarly, the span or interiordimensions of the apertures 108 and 122 must be sufficient to allow thedepressible member 110 to move within those apertures, yet not be sogreat that the member 110 is not held in its proper orientation,described below.

The actuator assembly 100 additionally comprises a cam member 130engaged with the spring member 140. The cam member 130 is captured ateach end within tracks 145 which are each formed by a pair of flanges147 that depend from the housing 80. The upturned ends 149 of the cammember 130 are slideably received within the tracks 145 so that the cammember 130 is able to move substantially perpendicular with respect tothe longitudinal axis of the toothbrush 10 (i.e., in a direction in andout of the housing 80 rather than along the housing 80). Stated anotherway, the cam member 130 moves in substantially the same direction as thedepressible member 110. The direction of movement of the cam member 130is illustrated in FIG. 3 by arrow “E.” The cam member 130 includes a camsurface 132 directed toward the base face 105 of the positionable member102 and the interior end 114 of the depressible member 110. As bestillustrated in FIGS. 3 and 5, the cam member has a thickness that mayvary at one or more locations along the length of the cam member. Thevariation in thickness corresponds to the desired profile of the camsurface 132. This is explained in greater detail herein.

The interior end 114 of the depressible member 110 includes a roundedend 116 having a tip or tapered region 118 that contacts the cam surface132. In some applications, it may be desirable to form the rounded end116 to have a semicircular shape when viewed in a cross section takenparallel to the longitudinal axis of the depressible member 110. It willbe appreciated that decreasing the amount of surface area contactbetween the interior end 114 of the member 110 and the cam surface 132generally results in the positionable member 102 being easier to moveback and forth along the housing of the toothbrush. It is alsocontemplated to apply or otherwise deposit an effective amount of afriction reducing material along the cam surface 132.

The spring member 140 maintains a biasing force against the cam member130 so that the cam surface 132 engages the interior end 114 of thedepressible member 110. This in turn maintains an outward biasing forceon the depressible member 110 so that it is pushed upward away from thehousing to its maximum possible extent (i.e., to the point where theretaining ring 112 of the depressible member 110 engages thepositionable member 102). During the first mode of operation of thetoothbrush 10 when the positionable member 102 is in position “A”, aforce can be applied to the outer end 111 of the depressible member 110,such as by a user's finger, that overcomes the biasing force of thespring member 140. This causes the interior end 114 of the depressiblemember 110 to push the cam member 130 downward (i.e., in a directiontoward the interior of the housing 80) and causes cam member 130 to moveaway from the base face 105 thereby pushing the cantilevered springmember 140 into electrical contact with a contact 26 to close theelectrical circuit with the motor 25 and energize the motor 25. Duringthis downward movement of the cam member 130, the free end 143 of thespring member 140 is pivoted or moved about the fixed end 142 of thespring member 140. In this manner the toothbrush 10 can be energized solong as a force is applied to the depressible member 110 against thebias of the spring member 140. Other arrangements of the cam memberand/or spring member are contemplated. For example, the spring and cammembers can be combined into a single integral component.

For the second mode of operation of the electric toothbrush 10, therelationship of the cam member 130, and particularly the orientation andinclination of the cam surface 132, determines the amount of linearmovement required by the positionable member 102 before the cam member130 moves the free end 143 of the spring member 140 to close theelectrical circuit and energize the motor 25. That is, the relativeposition of the free end 143 of the spring 140, i.e. at contact 26, inthe second mode of operation, depends upon the position of the member102. So, if the positionable member 102 is in position “A” as shown inFIGS. 2 and 3, the action of the spring 140 urges the cam member 130toward the base face 105 until the interior end 114 of the depressiblemember 110 contacts the cam member 130. In this position, the electricalcircuit is open, i.e. at contact 26, until either the depressible member110 is depressed as previously described (the first mode of operation)or the positionable member 102 is moved to the “B” position, as shown inFIG. 5 (the second mode of operation). When the positionable member 102is moved to the “B” position, the rounded end 116 is moved to a locationalong the cam member 130 which is thicker than the location of the cammember 130 at which the rounded end 116 is located when the positionablemember 102 is in the “A” position. This thicker cross-section causes thecam member 130 to move downwardly thereby pushing the free end 143 ofthe spring member 140 into electrical contact with the contact 26 toenergize the motor 25 when the positionable member 102 is displaced in adirection generally parallel with a longitudinal axis of the toothbrushbody as generally shown by arrow C (i.e., linearly displaced along thehousing 80). When in the “B” position, the positionable member 102 incombination with the depressible member 110 force the cam member 130(and in turn the spring member 140) downward to close the electricalcircuit without continued application of a force by the user of theelectric toothbrush 10.

The actuator assembly 100 may further be provided with one or moredetents or favored positions for the positionable member 102. One detentis defined by the valley 153 of the cam surface 132. The rounded end 116of the depressible member 110 rests within the valley 153 when thepositionable member 102 is in position “A”. The inclined surface 155which forms part of the valley 153 prevents accidental movement of thepositionable member 102 to the “B” position as some of the biasing forceof the spring member 140 must be overcome to move the positionablemember to the “B” or “on” position. This arrangement can preventaccidental actuation of the toothbrush 10 when it is in its package.Thus, when the positionable member 102 is in position “A” such that therounded end 116 of the depressible member 110 is disposed within thevalley 153 of the cam surface 132, the motor 25 can be energized only bydepressing the depressible member 110 and only for so long as thedepressible member 110 is depressed. When the positionable member 102 isin position “B”, the motor 25 is energized so long as the positionablemember 102 is in position “B”. The depressible member 110 need not bedepressed and a continual force need not be applied to the positionablemember to keep it in the “B” position.

In accordance with another aspect of the present invention, the raisedregion 103 of the positionable member 102 that generally surrounds theouter end 111 of the depressible member 110, extends outward from thetoothbrush body 80 a distance sufficient to preclude unintentionaldepressing of the member 110. Specifically, it is preferred that theraised region 103 extends outward from the toothbrush body 80 a distancethat is equal to or greater than the maximum distance of the outer end111 of the member 110 from the toothbrush body 80.

The components of the actuator assembly may be formed from nearly anysuitable material including but not limited to plastics, metals, andcomposite materials. It is generally preferred that the spring be formedfrom a suitable metal that exhibits sufficient flexibility and memory sothat the spring 130 maintains a force upon the depressible member 110 tokeep that member extending outward from the toothbrush body 80. If thespring is formed from a material other than metal, it may be necessaryto provide some type of electrically conductive material, e.g. in theform of a metal layer, liner, or foil, along the region of the springthat may serve as a switch for the electrical circuit governingoperation of the toothbrush.

Referring to FIG. 6, in which a packaged toothbrush product 180 isillustrated, the electric toothbrush 10 can be placed within a package160 so that the depressible member 110 can be depressed through thepackage. The package 160 comprises a cover 162 and a back 164. The cover162 has an outwardly directed outer face and an oppositely directedinner face. A cavity 166 containing the toothbrush 10 can be formedbetween the cover 162 and the back 164. The electric toothbrush isoriented within the package 160 so that the positionable member 102 isclosely disposed next to a portion of the cover 162 so that a potentialpurchaser of the toothbrush 10 can depress the depressible member 110while the electric toothbrush 10 is still within the package 160. Thispermits a demonstration by momentary actuation of the toothbrush 10while it is still within the package 160. Once the electric toothbrush10 is removed from the package 160, the positionable member can be movedto the “B” or “on” position for continual, rather than momentary,actuation of the electric toothbrush 10. The cover 162 can optionallyincorporate one or more of the recesses described in U.S. Pat. No.6,311,837, the substance of which is incorporated herein by reference.While it is desirable for the depressible member 110 to be depressed bydepressing the cover 162, it is contemplated that other arrangements canbe implemented to allow depression of the depressible member 110 whilethe electric toothbrush 10 is within the package 160. For example, thecover 162 might have a cutout or hole that matches the size and shape ofthe depressible member 110 so that the latter can be actuated directlyby the user without depressing the cover 162. Additionally, it will beappreciated that the present invention includes packaged toothbrushproducts utilizing other types of electric toothbrushes besidestoothbrush 10.

FIGS. 7 and 8 illustrate in greater detail momentary actuation of theactuator assembly of the packaged toothbrush product 180 shown in FIG.6. These figures are a partial cross-sectional view of the assemblyillustrated in FIG. 3, and the orientation and positioning of aprojection 190 formed in a cover 162 of the packaged product 180. Itwill be noted that a projection 190 is formed along the cover 162 andthat the projection 190 is aligned directly over the depressible member110 of the actuator assembly. The projection 190 preferably provides araised region or other protuberance that extends from the interior orinward facing surface of the cover 162. The packaged toothbrush may bemomentarily actuated by applying a force to the package cover 162 suchthat the projection 190 contacts the outer end 111 of the depressiblemember 110 and displaces the member 110 into the interior of theassembly as previously described herein. It will be appreciated that theprojection 190 is sized so as to fit within the same channel withinwhich the depressible member 110 resides. It is contemplated that theprojection 190 may be in a variety of forms and not limited to theparticular embodiment shown in FIGS. 7 and 8. Preferably, the projection190 is formed of the same material as the cover. Most preferably, theprojection 190 is integrally formed with the cover such as by molding.

The present invention also relates to a technique of momentarilyactivating an electric toothbrush while it is still packaged, andparticularly, a toothbrush using the preferred embodiment actuatorassembly as described herein. This technique is performed by providingthe preferred embodiment toothbrush 10 having the preferred embodimentactuator assembly 100 and appropriately positioning the toothbrushwithin a package. The package features the use of a cover, preferably atransparent front cover to enable the toothbrush to be visible from thepackage exterior. Most preferably, the package includes an inwardlydirected projection, such as projection 190, that is positioned near adepressible member of an actuator assembly of the toothbrush. Theprojection is sized so as to fit within the channel within which thedepressible member resides. By pressing the cover, in the region of theprojection, against the depressible member, that member momentarilyactivates the toothbrush.

The present invention has been described with reference to particularembodiments. Modifications and alterations will occur to others uponreading and understanding this specification. It is intended that allsuch modifications and alternations are included insofar as they comewithin the scope of the appended claims or equivalents thereof.

1-10. (canceled)
 11. A packaged electric toothbrush, comprising: apackage having a cover, a back, and cavity defined there between; anelectric toothbrush disposed within said cavity of said package, saidelectric toothbrush having a housing, a neck, and head, wherein saidhousing has a motor and a power source for energizing said motor, saidmotor operatively connected to a movable bristle holder disposed on saidhead; said electric toothbrush having a first movable member, said firstmovable member being movable along said housing between a first positionand a second position, wherein said electric toothbrush is energizedwhen said first movable member is in said second position; said firstmovable member having a second movable member slideably disposedtherein, wherein said second movable member is movable in a directionsubstantially perpendicular to the movement of said first movablemember, wherein said electric toothbrush is energized by depressing saidsecond movable member when said first movable member is in said firstposition; and wherein a projection extends from an interior face of saidcover, wherein said projection is generally aligned over said secondmoveable member.
 12. The packaged toothbrush of claim 11, wherein saidtoothbrush further includes a spring and cam assembly disposed in saidhousing of said toothbrush that in conjunction with the positions ofsaid first and second movable members, controls energizing of saidmotor.
 13. The packaged toothbrush of claim 11, wherein said secondmovable member is slideably disposed within an aperture of said firstmoveable member.
 14. The packaged toothbrush of claim 11, wherein saidprojection is sized to extend at least partially within said aperture.15. The packaged toothbrush of claim 11, further comprises a cam engagedwith a spring and movable therewith.
 16. The packaged toothbrush ofclaim 11, wherein an outer end of said second moveable member isapproximately flush with an outer face of said first moveable member.